BlueCross Pledges $3 Million to Healthier Tennessee

Boosts effort to help Tennesseans exercise more, eat better, quit tobacco use

NASHVILLE, Tenn. — The BlueCross BlueShield of Tennessee Health Foundation is providing $3 million in support of the Governor’s Foundation for Health and Wellness and its Healthier Tennessee initiative.

“As an organization dedicated to the health and well-being of all Tennesseans, the Healthier Tennessee program is totally consistent with our mission,” Gracey said. “It is a program with real goals for which progress can be measured. We are excited to support this effort.”

The grant will provide $1 million per year in funding for the program for three years. BlueCross’ foundation financially supports programs that improve the health and quality of life of Tennesseans. Grants are strategically awarded to clearly defined programs delivered by results-oriented organizations capable of attaining measurable results. Healthier Tennessee, launched in August, 2013 meets those standards.

Gracey serves on the Governor’s Foundation for Health and Wellness Board of Directors.

The Healthier Tennessee initiative strives to increase the number of Tennesseans who are physically active for at least 30 minutes five times a week, promote a healthy diet, and reduce the number of people who use tobacco.

“It will take all of us working together to achieve the positive health changes that are the goal of Healthier Tennessee,” Governor’s Foundation for Health and Wellness CEO Rick Johnson said. “We are grateful to BlueCross BlueShield for their leadership and support in this effort.”

About BlueCross

BlueCross BlueShield of Tennessee’s mission is to provide its customers and communities with peace of mind through affordable solutions for health and healing, life and living. Founded in 1945, the Chattanooga-based company is focused on reinventing the health plan for its 3 million members in Tennessee and across the country. Through its integrated health management approach, BlueCross provides patient-centric products and services that drive health improvement and positively impact health care quality and value. BlueCross BlueShield of Tennessee Inc. is an independent licensee of the BlueCross BlueShield Association. For more information, visit the company’s website at

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